About Us


Founded in 2013 by Mike Rice, RPMpromotion is a full-service, independent Canadian radio promotion company. Based in Toronto, Ontario, RPM services all of Canada, with satellite offices in Vancouver and Halifax. We are here to help independent and signed artists/bands reach their goals of expanding their fan base and awareness via radio and video promotion, and social media support. RPM takes on artists/bands that we respect and are genuinely passionate about. We promote with honesty and integrity, and with the listener in mind.


Mike Rice / National


Mike is the leader and founder of RPMpromotion. His career began at 102.1 The Edge as a producer and valued member of the music department. Next, he joined Wind-up Records, a boutique record label based in New York, as the Canadian National Promotions Director. He represented acts such as Evanescence, Finger Eleven, Creed, Seether and more. Some of his accomplishments include an amazing 14 consecutive weeks at #1 on the Canadian Rock charts with Finger Eleven’s “Paralyzer”. In 2009, Mike helped launch WAX Records, a boutique record label in Toronto. He headed national radio promotions for such acts as Jesse Labelle, Elias and more. Shortly after, EMI Music Canada asked Mike to join their team in 2011 as Director of National Radio Promotions where he represented acts such as Katy Perry, Coldplay, David Guetta, Swedish House Mafia, Jane’s Addiction and more.

Struck by the entrepreneurial spirit, Mike began RPMpromotion in January 2013. Promoting tracks such as Head of the Herd’s #1 single “By This Time Tomorrow” and Serena Ryder’s anthems “Stompa” and “What I Wouldn’t Do”, RPM quickly emerged as a top Canadian radio promotion company.


India Coran 

India joined RPM in 2014 and has been working in Canadian radio promotion since 2011. Some acts she had previously represented at radio include Chad Brownlee, Rival Sons, Jess Moskaluke, The Trews, and Danko Jones. Prior to working in radio promotion she managed lifestyle marketing campaigns at Roadrunner Records and toured with Big Sugar selling merchandise, organizing interviews and managing social media. India currently represents our artists across Canada. She holds a Bachelor of Commerce degree from the University of Toronto.





Marc Perry – Affiliate 












Patrick Zulinov – Affiliate